


Creativity has no limits...
Creativity has no limits...
Creativity has no limits...
Only new ways of exploring oneself
Only new ways of exploring oneself
Only new ways of exploring oneself
Visual thinking + Smart design
Visual thinking + Smart design
Visual thinking + Smart design
I'm Juan José
I'm Juan José
I create visual experiences that blend graphic design, digital strategy, and a strong dose of creative intuition.
I collaborate with brands that aim to connect with purpose and stand out through a solid identity. If your idea deserves a design as powerful as its message, let’s talk. 🧑🏻💻
I create visual experiences that blend graphic design, digital strategy, and a strong dose of creative intuition.
I collaborate with brands that aim to connect with purpose and stand out through a solid identity. If your idea deserves a design as powerful as its message, let’s talk. 🧑🏻💻
Hello!
Hello!

I'm Juan José
I create visual experiences that blend graphic design, digital strategy, and a strong dose of creative intuition.
I collaborate with brands that aim to connect with purpose and stand out through a solid identity. If your idea deserves a design as powerful as its message, let’s talk. 🧑🏻💻
Hello!



My creative solutions
My creative solutions
My creative solutions
I create intuitive and engaging digital experiences. I design functional and modern interfaces that enhance user interaction on websites and apps.
Web Design & UI/UX
I create intuitive and engaging digital experiences. I design functional and modern interfaces that enhance user interaction on websites and apps.
Web Design & UI/UX
I create intuitive and engaging digital experiences. I design functional and modern interfaces that enhance user interaction on websites and apps.
Web Design & UI/UX
I combine creativity and data to develop effective strategies. I analyze key metrics to optimize campaigns and maximize the impact of digital content.
Digital Marketing
& Data Analysis
I combine creativity and data to develop effective strategies. I analyze key metrics to optimize campaigns and maximize the impact of digital content.
Digital Marketing
& Data Analysis
I combine creativity and data to develop effective strategies. I analyze key metrics to optimize campaigns and maximize the impact of digital content.
Digital Marketing
& Data Analysis
I transform ideas into memorable visual identities. From logos to complete graphic systems, I create brands with personality and consistency that connect with your audience.
Visual design
I transform ideas into memorable visual identities. From logos to complete graphic systems, I create brands with personality and consistency that connect with your audience.
Visual design
I transform ideas into memorable visual identities. From logos to complete graphic systems, I create brands with personality and consistency that connect with your audience.
Visual design
I design strategic visual content that capture attention and generate engagement. Each one is designed to enhance brand presence on digital platforms.
Content for
Social Media
I design strategic visual content that capture attention and generate engagement. Each one is designed to enhance brand presence on digital platforms.
Content for
Social Media
I design strategic visual content that capture attention and generate engagement. Each one is designed to enhance brand presence on digital platforms.
Content for
Social Media
My digital allies
My digital allies
My digital allies
Web design & UI/UX
Figma, Framer, Wordpress
Design & editing
Photoshop, Illustrator, InDesign
After Effects, Premiere Pro
Multimedia & animation
Marketing & analytics
Google Ads, Google Analytics
After Effects, Premiere Pro
Multimedia & animation
Marketing & analytics
Google Ads, Google Analytics
After Effects, Premiere Pro
Multimedia & animation
Marketing & analytics
Google Ads, Google Analytics
Web design & UI/UX
Figma, Framer, Wordpress
Design & editing
Photoshop, Illustrator, InDesign
Web design & UI/UX
Figma, Framer, Wordpress, Visual Studio
Design & editing
Photoshop, Illustrator, InDesign
Web design & UI/UX
Figma, Framer, Wordpress, Visual Studio
Design & editing
Photoshop, Illustrator, InDesign
Beyond the Portfolio
I'm a graphic communication designer with a Master's in Social Media and Corporate Communication from the Universitat Politècnica de València. Since 2021, I've worked across companies, institutions, and personal projects, combining design, digital strategy, and analytics.
2026 · Winner of the MAPFRE Branded Content Challenge 🏆
2026 · Digital Communications, Ciudad Politécnica de la Innovación UPV
2022 – present · JJay Visuals, freelance graphic design and digital communication
2021 – 2024 · Junior Graphic Designer, P&P Group
2021 · Graphic Design Intern, S.O.S EPS
View my full career on LinkedIn
Beyond the Portfolio
I'm a graphic communication designer with a Master's in Social Media and Corporate Communication from the Universitat Politècnica de València. Since 2021, I've worked across companies, institutions, and personal projects, combining design, digital strategy, and analytics.
2026 · Winner of the MAPFRE Branded Content Challenge 🏆
2026 · Digital Communications, Ciudad Politécnica de la Innovación UPV
2022 – present · JJay Visuals, graphic design and digital communication
2021 – 2024 · Junior Graphic Designer, P&P Group
2021 · Graphic Design Intern, S.O.S EPS
View my full career on LinkedIn
Beyond the Portfolio
I'm a graphic communication designer with a Master's in Social Media and Corporate Communication from the Universitat Politècnica de València.
Since 2021, I've worked across companies, institutions, and personal projects, combining design, digital strategy, and analytics.
2026 · Winner of the MAPFRE Branded Content Challenge 🏆
2026 · Digital Communications, Ciudad Politécnica de la Innovación UPV
2022 – present · JJay Visuals, freelance graphic design and digital communication
2021 – 2024 · Junior Graphic Designer, P&P Group
2021 · Graphic Design Intern, S.O.S EPS
View my full career on LinkedIn
I share interesting facts, funny moments, and a visual look at what makes the geek world great. It’s a space where design intersects with entertainment and nostalgia.
JJay12 Bytes 👨💻
Explore my digital universe

I capture moments that sometimes go unnoticed, but that say a lot. This account is a corner where I explore the world through my lens, among lights, shadows, and places that inspire design and emotion.
JJay Voyage 📸

Explore my visual universe
Two ways to tell stories, one shared vision
Two ways to tell stories, one vision

I share experiences, curiosities, and unique moments of gaming.
JJay12 Bytes 👨💻
JJay12 Bytes 👨💻
Explore my digital universe


Between lights, shadows, and inspiring details, I capture what others overlook with a visual, emotional perspective and a touch of design.
JJay12 Photos
Explore my visual universe

I share curious facts, funny moments, and a visual look at what makes the gaming world so great. It is a space where design intersects with entertainment and nostalgia.
Two ways to tell stories,
one vision

I share curious data, fun moments, and a visual look at what makes the geek world great. It's a space where design intersects with entertainment and nostalgia.
JJay12 Bytes 👨💻
JJay12 Bytes 👨💻
Explore my digital universe


Between lights, shadows, and inspiring details, I capture what others overlook with a visual, emotional perspective and a touch of design.
JJay Voyage 📸
Explore my visual universe

I share curious facts, funny moments, and a visual look at what makes the gaming world so great. It is a space where design intersects with entertainment and nostalgia.
Two ways to
tell stories,
one same vision

Among curious data, design, and good humor, I share what makes the geek world unique with a creative and nostalgic perspective.
JJay12 Bytes 👨💻
JJay12 Bytes 👨💻
Explore my digital universe


Between lights, shadows, and inspiring details, I capture what others overlook with a visual, emotional perspective and a touch of design.
JJay Voyage 📸
Explore my visual universe

I share curious facts, funny moments, and a visual look at what makes the gaming world so great. It is a space where design intersects with entertainment and nostalgia.
Software: Illustrator, Photoshop, Indesign, After Effects, Google Analytics.
Software: Illustrator, Photoshop, Indesign, After Effects, Google Analytics.
Creation of visual content for the social networks of S.O.S EPS, focused on connecting with users through clear, close communication that aligns with their institutional identity. The development included informative, educational, and promotional graphic pieces adapted to the needs of the target audience. Legibility, consistent use of color and typography, as well as the integration of illustrations and accessible elements were prioritized.
The result: a system of informative, educational, and promotional pieces with consistent color, typography, and accessibility criteria, produced in coordination with the communications team.
Creation of visual content for the social networks of S.O.S EPS, focused on connecting with users through clear, close communication that aligns with their institutional identity. The development included informative, educational, and promotional graphic pieces adapted to the needs of the target audience. Legibility, consistent use of color and typography, as well as the integration of illustrations and accessible elements were prioritized.
The result: a system of informative, educational, and promotional pieces with consistent color, typography, and accessibility criteria, produced in coordination with the communications team.
Social Media Content – Servicio Occidental de Salud (S.O.S EPS)
Content Design + Strategic Visual Communication
Social Media Content – Servicio Occidental de Salud (S.O.S EPS)
Content design + Strategic visual communication
Software: Illustrator, Photoshop, InDesign, After Effects, Google Analytics.
Content Design + Strategic Visual Communication
Social Media Content – S.O.S EPS
Empathetic and informative visuals to connect with users, prioritizing clarity and accessibility.
The result: informative and promotional pieces with consistent color, typography, and accessibility.




Project focused on the redesign of the digital interface of the restaurant WOK Colombia, aiming to enhance the user experience and optimize navigation. A cleaner, more modern, and functional visual proposal was developed, respecting the brand's identity and adapting it to current digital environments.
The result: a responsive interface proposal of screens, with more direct navigation to the restaurant's key information.
Project focused on the redesign of the digital interface of the restaurant WOK Colombia, aiming to enhance the user experience and optimize navigation. A cleaner, more modern, and functional visual proposal was developed, respecting the brand's identity and adapting it to current digital environments.
The result: a responsive interface proposal of screens, with more direct navigation to the restaurant's key information.
Interface Redesign – WOK Restaurant Colombia
UI/UX + Responsive web design
Interface Redesign – WOK Restaurant Colombia
UI/UX + Responsive web design
Software: Photoshop, Figma.
UI/UX + Responsive web design
Interface Redesign – WOK Restaurant Colombia
Modern, clean, and functional interface proposal to enhance user experience and platform navigation.
The result: a responsive interface of screens with more direct navigation.




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Development of graphic pieces for social media of Pizza Hut Cali, based on its official key visual. The process included the analysis of the brand's global visual identity, local adaptation, and the creation of engaging and consistent content. Attention was paid to details such as color usage, typography, compositions, and calls to action to maintain coherence and reinforce the brand's positioning at the digital level.
The result: social media pieces adapting the brand's global key visual to its local communication, with a consistent line in color, typography, and calls to action.
Development of graphic pieces for social media of Pizza Hut Cali, based on its official key visual. The process included the analysis of the brand's global visual identity, local adaptation, and the creation of engaging and consistent content. Attention was paid to details such as color usage, typography, compositions, and calls to action to maintain coherence and reinforce the brand's positioning at the digital level.
The result: social media pieces adapting the brand's global key visual to its local communication, with a consistent line in color, typography, and calls to action.
Software: Photoshop, Illustrator.
Software: Photoshop, Illustrator.
Social Media Content – Key Visual: Pizza Hut Cali
Content design + Visual strategy for networks
Social Media Content – Key Visual: Pizza Hut Cali
Content design + Visual strategy for social media
Software: Photoshop, Illustrator.
Content design + Visual strategy for networks
Social Media Content – Key Visual: Pizza Hut Cali
Social media visuals based on the brand’s official key visual, locally adapted into a fresh, consistent, and engaging line.
The result: pieces adapting the global key visual to local communication.




Series of covers developed for the projects: Colombia Travel, Sin Cadena, and A Fondo. Each design responds to a unique visual identity, created with a strategic and narrative approach to connect with its purpose and audience. The composition, typographic selection, and visual direction were worked on to represent key concepts such as exploitation, freedom, and depth of content.
The result: three covers with their own visual direction, each built from a different concept: exploitation, freedom, and depth.
Series of covers developed for the projects: Colombia Travel, Sin Cadena, and A Fondo. Each design responds to a unique visual identity, created with a strategic and narrative approach to connect with its purpose and audience. The composition, typographic selection, and visual direction were worked on to represent key concepts such as exploitation, freedom, and depth of content.
The result: three covers with their own visual direction, each built from a different concept: exploitation, freedom, and depth.
Sotfware: Photoshop, Illustrator, InDesign.
Sotfware: Photoshop, Illustrator, InDesign.
Learn more
Learn more
Covers with Purpose: Discover, Break, Explore
Editorial design + Visual conceptualization
Covers with Purpose: Discover, Break, Explore
Editorial design + Visual conceptualization
Software: Photoshop, Illustrator, InDesign.
Editorial design + Visual conceptualization
Covers with Purpose: Discover, Break, Explore
Designs for Colombia Travel, Sin Cadena, and A Fondo, each with a unique visual identity expressing freedom, depth, and social critique.
The result: three covers, each with its own visual concept.




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Development of the web interface for CEA Atenas, a driving school, in collaboration with a multidisciplinary team. The goal was to create a clear, functional, and student-oriented digital experience, facilitating access to information about courses, schedules, requirements, and contact details. Work was done on the site architecture, wireframes, intuitive navigation, and a visual design aligned with the institutional identity.
The result: a website with an architecture and navigation designed so prospective students can easily find courses, schedules, and requirements. The project received the Excellence in Creativity and Comprehensive Thinking Award from UAO.
Development of the web interface for CEA Atenas, a driving school, in collaboration with a multidisciplinary team. The goal was to create a clear, functional, and student-oriented digital experience, facilitating access to information about courses, schedules, requirements, and contact details. Work was done on the site architecture, wireframes, intuitive navigation, and a visual design aligned with the institutional identity.
The result: a website with an architecture and navigation designed so prospective students can easily find courses, schedules, and requirements. The project received the Excellence in Creativity and Comprehensive Thinking Award from UAO.
Software: WordPress, Illustrator, Google Analytics, Google Ads.
Software: WordPress, Illustrator, Google Analytics, Google Ads.
Website Development (Desktop) – CEA Atenas
Web design + UI/UX + Collaborative work
Website Development (Desktop) – CEA Atenas
Web design + UI/UX + Collaborative work
Software: WordPress, Illustrator, Google Analytics, Google Ads.
Web design + UI/UX + Collaborative work
Website Development (Desktop) – CEA Atenas
Website design for a driving school, focused on clear and modern navigation to improve information access.
The result: a clearly navigable website, recognized with the Excellence in Creativity and Comprehensive Thinking Award (UAO).




Design of a mobile application prototype for my photography account: @jjay12photos. The app is designed to offer an immersive experience for lovers of urban and natural photography, facilitating navigation between galleries, stories, technical data, and locations of highlighted shots. Each screen was designed with a clean visual focus, highlighting the details of each image and maintaining coherence with the aesthetic identity of the account.
The result: a prototype of screens that organizes galleries, stories, and locations into an experience consistent with the account's aesthetic.
Design of a mobile application prototype for my photography account: @jjay12photos. The app is designed to offer an immersive experience for lovers of urban and natural photography, facilitating navigation between galleries, stories, technical data, and locations of highlighted shots. Each screen was designed with a clean visual focus, highlighting the details of each image and maintaining coherence with the aesthetic identity of the account.
The result: a prototype of screens that organizes galleries, stories, and locations into an experience consistent with the account's aesthetic.
Mobile App Creation – JJay Photography
UI/UX Prototyping + Mobile Design + Personal Branding
Mobile App Creation – JJay Photography
UI/UX Prototyping + Mobile Design + Personal Branding
Software: Photoshop, Figma.
UI/UX Prototyping + Mobile Design + Personal Branding
Mobile App Creation – JJay Photography
App design for @jjay12photos, offering an immersive way to explore galleries, stories, and photo locations—all aligned with the account’s visual identity.
The result: a prototype of screens consistent with the account's aesthetic.




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Ideas that took shape
Ideas that took shape
Ideas that
took shape
Creativity, color, and strategy in one place. Discover the story behind each design.
Some ideas are better in video. Come and explore my audiovisual projects.
YouTube
Look at them on my channel
Behance
Discover my creative process
Creativity, color, and strategy all in one place. Discover the story behind each design.
Some ideas are better in video. Come and explore my audiovisual projects.
YouTube
Look at them on my channel
Behance
Discover my creative process
Creativity, color, and strategy all in one place. Discover the story behind each design.
Some ideas are better in video. Come and explore my audiovisual projects.
YouTube
Look at them on my channel
Behance
Discover my creative process
Creativity, color, and strategy all in one place. Discover the story behind each design.
Some ideas are better in video. Come and explore my audiovisual projects.
YouTube
Look at them on my channel
Behance
Discover my creative process
There’s more to discover
There’s more to discover
There’s more to discover
Project developed as a team for the Junior Pan American Games Cali 2021, focused on designing clear and accessible information for participants and the general public. Visual pieces were created such as venue maps, competition schedules, and signage elements, all aligned with the official graphic identity of the event. The collaborative work allowed for efficient planning and coherent visual execution across different formats.
The result: a signage proposal featuring pictograms I designed and a selection of strategic locations for its implementation, based on the research I led within the team.
Project developed as a team for the Junior Pan American Games Cali 2021, focused on designing clear and accessible information for participants and the general public. Visual pieces were created such as venue maps, competition schedules, and signage elements, all aligned with the official graphic identity of the event. The collaborative work allowed for efficient planning and coherent visual execution across different formats.
The result: a signage proposal featuring pictograms I designed and a selection of strategic locations for its implementation, based on the research I led within the team.
Wayfinding – Junior Pan American Games Cali 2021
Graphic design + Data visualization + Clear communication
Wayfinding – Junior Pan American Games Cali 2021
Graphic design + Data visualization + Clear communication
Software: Illustrator, Photoshop.
Graphic design + Data visualization + Clear communication
Wayfinding – Junior Pan American Games Cali 2021
Team project focused on creating clear, visually consistent maps, schedules, and signage for attendees.
The result: a signage proposal with original pictograms and strategic locations for its implementation.




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Thank you for visiting me! 🥳
Thank you for visiting me! 🥳

